ComoConnects (previously the Block Nurse Program of Como Park/Falcon Heights, Minnesota) creates resources and support for neighborhood seniors.

Allie Mann Marketing hired me to work along-side her and create a new brand identity and brand guide for ComoBNP. We worked with staff and volunteers on creating a new name, tagline, brand identity and brand guide.

The chosen creative direction was neighborhood blooms. Keywords were - neighborhood, unity, connection and hope. Color Palette was vibrant, friendly and wise. Supportive imagery was nature, growth, home, physical activity, teamwork, lavender and clouds. This project was done 100% remote on my end and I’m so grateful that the team was so accommodating. We had the best conversations and they gave fantastic feedback.

Naming, Tagline and Account Management Credit goes to - Allie Mann Marketing

Also super fun note - Allie and I went to high school together and it's always so fun to have friendships turn into working relationships as well.